John began his career in hospitality, working in and managing several 5-star international hotels for over ten years, before transitioning to the motor industry, both of which developed his strong belief in customer service excellence.

With a proven and award-winning track record across varied business interests including sales, retail, and technology, John looked to offshore outsourcing to support specific roles within his operations. He quickly realised that customised niche software, designed specifically for a task, is the key to managing businesses effectively.

John also recognised the potential of making boutique software development – which was usually only available to large corporate organisations – affordable for small business, using offshoring to cost-effectively service this area.

To date, BSB Outsourcing has created three software applications that are used successfully to drive class leading results in John’s and other companies across Australia.

John joins Azenko as one of the five Azenko like-minded and successful business entrepreneurs who combined their expertise to offer a better way for small businesses to achieve success.

As a keen surfer, John’s married with a daughter and a son.

Connect with John today on john@azenko.com.au or 0407 847 577